New Look gains ‘deeper visibility’ into supply chain to support sustainability goals

New Look has partnered with TrusTrace to gain deeper insights across its Tier 4 suppliers and better support its ongoing sustainability goals by identifying responsible sourcing and business continuity risks.

The retailer recently published its sustainability report which highlighted it had reduced its scope 3 emissions by 22%, as well as scope 1 and 2 by 18%.

New Look head of sustainability Sue Fairley said she is “thrilled” to partner with TrusTrace and gain “deeper visibility” throughout the supply chain and across its Tier 4 suppliers.

“We’ve already made incredible progress through our ‘Kind to Our Core’ sustainability programme – as evidenced in our recently released 2023 sustainability report – and it’s just the beginning,” Fairley added.


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TrusTrace CEO and co-founder Shameek Ghosh said: “New Look is the first major UK retailer to join forces with TrusTrace, marking a major milestone in our pursuit to make global supply chains traceable, circular and fair.

“TrusTrace facilitates data collection from Tier 1 through to Tier 4, enabling New Look to access granular, validated product data to support its sustainability goals.

“This partnership will contribute to New Look’s ‘Kind to our Core’ mission by helping them make informed decisions to enhance responsible sourcing,” he added.

TrusTrace recently partnered with Brooks Running to help the apparel brand customers gain specific insights into factories involved in creating a specific shoe.

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