A comprehensive circular economy approach, extended producer responsibility (EPR) rules, and separate textile collections are key to helping meet the challenge of clothing waste, the Ellen MacArthur Foundation has claimed.…
Read MoreKantar partners up with Ellen MacArthur Foundation
The partnership will marry the foundation’s experience in circularity with Kantar’s consumer engagement and sustainable marketing expertise.
Good COP, bad COP: 5 lessons for brands looking to lead the way on climate change
Kantar’s global head of sustainable transformation, Karine Trinquetel, sets out five key lessons for brands looking to lead the way on climate change.
Poll reveals low consumer trust in company environmental claims
Poll by Kantar find over 50% of consumers believe brands across all industries are misleading them with green claims.
Plastic-free July: unravelling the hard truth behind 12 years of eco claims
Tim Keaveney, founder and CEO of Homethings, asks if Plastic Free July has become just another event for brands and corporations to shout about once a year?