Major brands including M&S, Amazon and Ikea signed a letter to the PM urging him to put a greater emphasis on delivering Britain’s net zero goals.
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Pot Noodle trials packaging move from plastic to paper pot
Pot Noodle has launched a trial shifting its plastic to paper pot made with FSC certified paper in a move to reduce plastic usage.
Sustainability messaging can help brands increase reach by as much as 33%
Making the most of focused sustainability messaging can help brands increase their reach and relevance by anywhere between 24 and 33%.
Ad Net Zero makes science-based targets mandatory to avoid greenwashing
Ad Net Zero now requires brands that support its mission – which includes include Google, Tesco and Unilever – to set a public science-based net zero target.