AEG Europe has unveiled a number of new initiatives set to ensure the upcoming shows will be the company’s most sustainable festival season yet.
Data: Climate change disinformation clouds public understanding
A report by not-for-profit Conscious Advertising Network and ad agency Dentsu reveals that climate change remains a significant concern for Britons.
Waste Managed campaign raises awareness of Euro 2024 waste
The waste company is taking a creative approach to engage the public and highlight the environmental issues of sporting events such as Euro 2024.
Anti-greenwash guide launched to help agencies tackle greenwashing
An anti-greenwash guide has been launched to help advertising and PR agencies navigate the complex landscape of sustainable marketing.
Ad Net Zero appoints lead climate advisor to drive best practice
Ad Net Zero, the global climate action programme for the ad industry, has appointed Dr. Bill Wescott as lead climate science and policy advisor.
Carlsberg and Guinness among beer brands ‘brewing for impact’
Carlsberg, Guinness and other global beer brewers have teamed up to highlight the sustainable virtues of the ancient West African grain fonio.
Unilever CEO denies watering down eco goals, calling it ‘realism’
Hein Schumacher last week pulled back on some of Unilve’s eco goals, exending deadlines and reducing teh cale of targets.
Aldi to use 100% recycled plastic across own-label soft drinks in UK first
Aldi has moved its entire own-label soft drinks category to be packaged in 100% recycled plastic, marking a first for the UK grocery sector.
Deposit return scheme trial shows public ‘open’ to scheme
Organisers of a trial digital deposit return scheme (DDRS) in Wales say the results show it is a “convenient” and “simple” solution.
London’s O2 Arena removes 540 tonnes of carbon during green gigs
The pilot events saw O2 owner AEG Europe teaming up with carbon removal experts CUR8 and sustainable event specialists A Greener Future.
